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Jane Batchelor

Business Case Club Blog #1: Strategic Vision, Establishing the Need.

Updated: Sep 19

Helping senior leaders in ICB's and NHS Trust's unlock funding and navigate complex projects.
Helping senior leaders in ICB's and NHS Trust's unlock funding and navigate complex projects.
WELCOME TO THE CLUB!

Welcome to gbp’s new Business Case Club, a 10-week programme designed to demystify and deep dive into key elements of the Business Case process.


Our first blog in the series focuses on creating a Strategic Vision and establishing the need for your programme or project.

 

Developing a comprehensive Strategic Vision is an essential early step in any project lifecycle, laying the groundwork for long-term success. The Strategic Vision serves as a blueprint, guiding decision-making, aligning stakeholders and organisations, and ensuring that every action taken contributes to the overarching goals.

But how do you create a Strategic Vision that truly drives success? Let's explore the key steps involved.


Before diving into the process of creating a Strategic Vision, it's crucial to ask some fundamental questions:

  • Does the scheme align with local and national strategies?

  • Does it meet the needs of the local population?


By following the typical steps set out below, you will develop a Strategic Vision that not only inspires and guides but also provides a practical roadmap for achieving long-term success. This vision can then become a living document, that evolves with the project, continuously driving progress and ensuring alignment with overarching goals.

1. Define the Purpose and Scope

  • Purpose: Start by clearly articulating the core objectives of the project or programme. Why is change required? What are the fundamental needs or problems it aims to address? Understanding the purpose provides clarity and direction from the outset. 

  • Scope: Next, determine the remit of the project or programme. What areas will it cover? Is it part of a wider programme? What are the limitations? Clearly defining the scope helps in setting realistic and achievable goals, ensuring that the project stays on track.

2. Conduct a Situational Analysis

3. Outline the Future Vision

4. Align with Local and National Strategies

5. Develop Strategic Objectives

6. Identify Key Success Factors

7. Create an Action Plan

8. Communicate the Vision

9. Foster a Culture of Alignment and Ownership

10. Long-term Sustainability


 ✏️ Top Tip: Through articulating a clear strategic vision, you can inspire and guide your organisation, stakeholders and system partners to prioritise the project or programme - which is a great segway to the next in our series of Business Case blogs, Priority Project, landing in your inbox next week!

 

⭐Success Story: Establishing the need for a new healthy Living Centre in Chatham


Chatham town centre is one of the most deprived wards in Medway, with

significant health needs and wider inequalities, projected housing growth

and poor access to services. The Healthy Living Centre project has been in

development over several years, with initial funding allocated via ETTF wave 4.

The Healthy Living Centre will be located in the Pentagon Shopping Centre, in the heart of Chatham.
The Healthy Living Centre will be located in the Pentagon Shopping Centre, in the heart of Chatham.

gbp consult were commissioned by NHS Kent and Medway ICB to deliver a comprehensive OBC to demonstrate the viability of a new Healthy Living Centre and consider the various options. The fully developed OBC was approved by the various ICB boards and governance forums. This was also supported by Medway Council, as well as other stakeholders to enable the progression to SFBC stage. The gbp team were further commissioned to develop the SFBC, which, together with the Value for Money template and supporting checklist, enabled the ICB to request formal approval from NHS England and obtain funding for the project.



 

Need help now?

Arrange a conversation with our expert Business Case Team. Contact Ian Sabini, gbp consult, Managing Consultant on: ian@gbpconsult.co.uk

 

Coming up next in our series of Business Case Club Blogs:

  • #2 Identifying a Priority Project

  • #3 Leadership

  • #4 Project Brief

  • #5 Approvals & Governance

 

Curious to find out more or have a pressing question?

Tell us what topics you'd like explored in more detail in an upcoming webinar by filling out this brief form.

 

➡️ Join our members only Business Case Club group on LinkedIn, ask the team a question or start a conversation.


Business Case Club: What's coming up next
Business Case Club: What's coming up next


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